This document is also available as a Word Document, an Open Document, or an Adobe PDF.
Executive Summary
Greater Coordination
This should be between different working groups, different sectors (academia, federal government, state government, local government, and private sector), different RA’s (GCOOS, MACOORA), and on different scales (IOOS, etc.)
Targeted Workshops
Involve the various stakeholders and allow the different ends of the spectrum to interact.
More Stable Funding
Lobby for additional support from academia, state, and federal government, but also expand to include local governments, insurance industry, maritime industries, and any related private sector. The use of case studies may greatly assist in justifying additional funding.
Brand Name
Provide a booth and/or speakers at professional conferences to educate the public and raise awareness of SECOORA.
Outreach and Education
Operations
There are currently, many strong educational programs within the region; however, they are not able to reach all target groups. Additional, funding for education would both assist in this effort and raise the general awareness of SECOORA. Need additional training programs at technical schools and worker education efforts. Coordination could provide education that is more consistent across all four states.
Relationships
SECOORA could provide booths/speakers at conferences to educate both the public and targeted audiences. This would also be a productive means of raising SECOORA’s visibility.
Resources
SECOORA should host a web-based archive for educational resources. SECOORA can provide regional training of education and outreach personnel.
Matrix
The Product Development and Marketing Group Transition Matrix is also available as a Powerpoint Presentation, an Open Presentation, or an Adobe PDF.
|
Current State |
Transition Actions |
Desired Future State (1 year) |
Transition Actions |
Desired Future State (3–5 years) |
| Operations |
- Need more input into SECOORA education products from private sector/maritime community
- No/incomplete needs assessments of targeted user groups for OOS products/services
- Limited teacher education programs
|
- Respond to existing needs assessments as opposed to conducting more
- Provide student opportunities to previously-unengaged schools
- “Sponsor” peer-reviewed journals
- Provide a regular column to national/regional newsletters
|
- Identify innovative outreach methods
- Develop Web components to allow K–16 educators to pull data and use them in curricula
- Inventory regional O&E efforts and develop protocol for coordinating them
|
- Fund public service announcements on TV/radio
- Organize workshop tp inventory/prioritize ALL activities within SECOORA
- Solicit private industry funds for low-income student scholarships for summer programs
|
- Workforce training programs established with technical schools
- Wide variety of users can pull information in a useful format at an appropriate level for each user
- Scientists well versed in O&E tools/techniques to assist with products/services development
|
| Infrastructure |
- Poor educator/student interaction w/ scientific community
- Limited funding for staff/facilities
- Need modern labs/instrumentation to teach scientific principles
- Need no/low cost methods of reaching users to inform about programs and their usefulness
|
- Establish mechanism to coordinate/best utilize O&E infrastructure across programs
- Create a SECOORA brand for marketing materials
- Provide outreach and education forums on the SECOORA Web site – keep separate
- Engage civic organizations, museums, and aquaria in region
|
- Identified funding sources to support infrastructure
- SECOORA-funded competitive pilot project opportunities
- Initiate design of museum-based education and outreach tools
- Strategically-located educational kiosks
|
- SECOORA member organizations cultivate private sector relationships
- Provide online courses/resources for teachers and informal educators
- Combine educational efforts among SECOORA members
- Involvement in curriculum development to train workforce and build capacity
- Support university projects
|
- Coordinate educator workshops
- Add infrastructure to classrooms to enhance education
- Establish/support scholarship program (w/private sector?)
- Displays in museums/aquaria across SECOORA region
- Support Teacher-at-Sea program
|
| Relationsihps and Procedures |
- Building linkages w/ “super users” leading to great outreach opportunities
- Need sponsored workshops to bring together O&E professionals
- Building linkages between subregional activities/systems
|
- Identified funding sources to support infrastructure
- SECOORA-funded competitive pilot project opportunities
- Initiate design of museum-based education and outreach tools
- Strategically-located educational kiosks
|
- Subregional workshops to get local management community together with the COOS
- Thematic workshops to coordinate regional/subregional outreach activities
- In-reach at the regional and subregional levels
|
- Organize sessions at educational and scientific conferences
- Dedicated O&E team in each state
- Develop media design services center
|
- Identify long-term funding for building/maintaining relationships
- Education programs all-inclusive of resource mgrs.
- Support in-service training for educators/establish continuing education credits as incentive
|
| Resources |
- Limited resources to for Web development
- Leveraging existing funds/programs to support regional outreach/educational efforts
|
- Inventory funding needs of each existing O&E program
- Inventory O&E programming services/products available
- Have coordinators for themes (CZ mgmt, fisheries, etc.)
|
- Data users engaged in all Web development initiatives
- Focus groups to identify O&E needs
- Centralized resources for regional O&E providers
- Web-based resource sharing established
|
- Develop reading list for teachers/students relevant to SECOORA mission
- Develop curricula that could be bought by school districts
- Develop “storytelling” concept
|
- Allocate resources to provide internship/fellowship with SECOORA or RA partner
- Long-term funding identified
- Support O&E coordinator workshops to improve regional collaboration
- Create virtual O&E network
|
Forgot your password?
New user?
